Author Archives: Mike Conery

Tweet Google’s latest gambit to build traffic to its Google+ sharing network is the creation of Google News Badges. The search giant will now award badges to regular readers of Google News, something that they will be able to tout … Continue reading →

Tweet MapQuest, still the second most popular mapping destination behind Google Maps,  announced today it was adding a business directory for local businesses. Operating much like the other national business directories, MapQuest requires that local businesses claim ownership of their … Continue reading →

Tweet Bing was unable to continue its extended expansion of search market share, ComScore reported. After eight straight months of growth, Bing stalled in May. Google’s market  share grew slightly to 65.5 percent, while Bing and Yahoo both held steady … Continue reading →

Tweet As Google continues its assault on the display advertising ecosystem, it announced new features this week that will help advertisers better manage their advetising in the Display Ad Newtork. If forecasters are correct and display advertising overtakes search advertising … Continue reading →

Tweet Search Giant Google is dabbling with a new way to present ad sitelinks for Adwords advertisers. For a while now, advertisers could choose up to 10 additional URLs for their web site when creating an Adwords campaign. These are … Continue reading →

Tweet Google appears poised to make another acquisition solidifying its place in the display ad ecosystem, which is supposed to pass search in revenues by 2015. Numerous sources are reporting that Google has closed, or is about to close, a … Continue reading →

Tweet Retail, weather,dinning and sports ads are the most popular among mobile users, a recent survey of mobile users found. The two-month study by the Mojita mobile network also found that 60 percent of mobile users  click on an ad … Continue reading →

Tweet Google launched Instant Previews in Search last November, to the cheers of some users, but grinding teeth among some web developers. To help assist web site owners analyze how their pages appear in Instant Preview, Google has added the … Continue reading →

Tweet Local search is continuing to be a major factor in the continued growth of online advertising.  BIA/Kelsey reported this week that it sees a spike in spending, reaching $8.2 Billion by 2015. Much of that growth will be fueled … Continue reading →