Tweet I recently attended the Sales 2.0 Conference, East at the Renaissance Waterfront Hotel in Boston and was impressed with all the energy at the conference. Sales people are an interesting group, they are full on enthusiasm, eager to talk … Continue reading
On April 26, 2010, Advanced Media Productions conducted a presentation on the important, though frequently overlooked, facets of search marketing entitled Deep Understanding of Search Often Falls on Deaf Ears. In this four-part video series, Louise Rijk, Vice President and Head of Sales at AMP, outlines the algorithms and basic functionality behind search marketing and how becoming familiar with different aspects of search can enhance the online presence and branding of your business. Continue reading
Advanced Media Productions has put together a video introduction to Internet Marketing for entrepreneurs and small businesses. Entitled “Using Internet Marketing to Build Your Business”, this presentation outlines the components of internet marketing while also defining internet marketing practices such as various types of search, digital asset optimization, optimizing social media on a local scale, and tracking and reporting on traffic, landing pages and conversion rates. Continue reading
Presentation on local search and digital asset optimization covering Google Maps, local 10-box, Google local business ads and more. Continue reading
In this presentation on Search and Digital Asset Optimization I cover the various types of search Continue reading
Tweet Through the use of new Internet tools and social networking, the historically passive consumer is taking more control over content development, messaging and distribution, a task that traditionally was perform by marketers and PR people at agencies, studios, publishing … Continue reading
Tweet Another PubCon is over. Time to review what I took away from this conference. Although it didn’t have the dazzle of Vegas I felt it did have many enlightening elements. The two sessions that I felt made the conference … Continue reading
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