Dealmap, a daily deal aggregator start-up, has been acquired by Google for an undisclosed sum; but certainly less than the $6 billion Google offered for Groupon last year. The acquisition provides a path forward for Google to enhance desktop and mobile location-based search.
Dealmap, which was founded in May of 2010, claims to have 2 million users and 85 million visitors who visit its partner network each month. Dailymap taps a total of 450 sources which are making available over 400,000 local daily deals a day.
For the time being, Google will honor the existing partner deals that are in place with over 50 distribution partners, including Local.com, MerchantCircle, T-Mobile, Microsoft’s Bing. Source
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