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E-Mail
Press Release Service |
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E-mail press
release distribution is an extremely cost-effective online marketing
tool. It can build more credibility than any other Internet
marketing technique because most readers are more likely to
trust independent authorities such as reviewers, columnists,
reporters or broadcasters than an overhyped advertising message.
A well-written press release can dramatically increase your
sales, expose your company to the masses, and greatly enhance
the image of your business or products.
Journalists,
however, are flooded with press releases, media kits and marketing
material on a daily basis. Much of the materials they receive is
never read. Even if you have material with genuine news value, how
can you make an impression with the right media professionals?
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Subscription
or Opt-in Based Model |
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The answer is a subscription based or opt-in e-mail press release
model. What that means is that we distribute news tips only to journalists
who have subscribed to our service. We are able to attract and keep
good journalists because our news release service provides valuable
information that media professional at print publications, e-mail
newsletters, radio and television can use. |
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E-mail Press
Release Distribution Services |
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Our Main List
is comprised of 7,500+ journalists who subscribed to receive press
releases on topics they are interested in. Other benefits of our Press
Release Service are: |
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Next business
day delivery. |
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Low cost
- on an average less than 5 cents per recipient. |
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General
and targeted distribution. |
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Domestic
and worldwide distribution. |
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Our subscription
based model helps us to attract and keep a solid subscription list
of professional journalists who are interested in receiving your
information as distributed by our service. Press releases may be
sent to multiple subscribers lists which enables you to reach journalists
who cover specific topics or markets. Each list includes approximately
7,500 subscribers. The following subscriber topic lists are available:
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Advertising
and marketing |
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Alternative
health and news |
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Arts, entertainment
and music |
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Books and
publishing |
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Business |
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Education
and science |
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Fashion,
features and lifestyle |
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Finance |
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Fitness,
health and medical news |
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Food and
drink |
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Games and
software |
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General
news |
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Law and
politics |
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Sports |
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Technology
and web |
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Travel |
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Press
Release Writing |
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Press releases
must be well written and presented in a factual manner without sales
pitches. As part of our press release distribution service we can
craft a professional press release that conveys your message in a
newsworthy context. For help with writing press releases, check out
our Tips for Press Release Writing. |
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Getting
Started |
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The cost for
the first list is $350.00 per press release. Attachments are not
permitted, and releases are distributed as straight text with no
special formatting. Additional lists are $105.00 per press release.
We also offer press release writing services for $300 per press
release. Press release editing services are $170.00 per press release.
For companies
that issue regular releases, we offer discounted rates on pre-paid
volume orders.
Note: There
are no guarantees that media outlets will use your press release.
Many factors play a role in what these outlets consider "newsworthy".
Some of these factors are timeliness, your releases' relevance to
the current topics being covered, and whether or not the individual
outlet feels your story is of interest to the publication's audience.
Contact us for more information or call 1-888-755-5151, ext 17.
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| 1. |
Make
sure you have something with enough substance to issue a press
release. |
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Ask
yourself: "How are people going to relate to this and will they
be able to connect?" |
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Tell
the audience that the information is intended for them and why
they should continue to read it. |
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Start
with a brief description of the news. The first paragraph needs
to grasp the readers attention and should contain the relevant
information to your message. |
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Make
sure the first 10 words of your release are effective, as they
need to grasp the readers attention and should contain the relevant
information to your message. |
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Avoid
excessive use of adjectives and fancy language. |
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Deal
with the facts. |
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Make
sure journalists and editors can reach you after business hours
because they often work on deadlines. Provide as much contact
information as possible: individual to contact, address, phone,
fax, e-mail, web site address. |
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| Contact us for more information or call 1-888-755-5151, ext 17. |
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