Newsletter Archive

• Social Network Advertising: Online Advertising with MySpace MyAds: Connecting Users With Advertisers

• Mobile Search Marketing: Google Adwords for Mobile PPC Search Advertising - Part II

• Mobile Search Marketing: Google Adwords for Mobile PPC Search Advertising - Part I

• Social Network Advertising: Online Advertising With Facebook Social Ads: New Opportunities and Challenges

• Online Media Planning and Buying: A Strategic Approach to Integrated Marketing

• Pay-Per-Click Advertising: Optimizing the Quality Score for Higher Rankings and Lower Click Cost

• Email Marketing: Developing An Effective Email Marketing Campaign Strategy

• Email Marketing: Developing An Effective Email Marketing Campaign Strategy

• Video Search Optimization: Optimizing Video for Search and Social Networking

• Keyword-based Contextual Advertising: A Second Look at the Google Adwords Content Network

• Online Media Planning and Buying: Vertical Ad Networks

• Online Media Planning and Buying: 7 Tips for Buying Display Advertising at Publisher Sites and Ad Networks

• Image Search Optimization: Image Search Optimization for Photo-sharing Web Sites

• Online Video Advertising: Local Video Ads: New Advertising Opportunities for Small Businesses and Ad Agencies

• Image Search Optimization: An Underutilized Opportunity For Free Web Site Traffic

• Interactive Marketing: Web Widgets
• Engaging Audiences, Building Brand Awareness and Driving Web Site Traffic

• Print Advertising: Google Expands AdWords to Newspaper Print Advertising

• Social Media PR: Engaging Your Readers and Extending Your Reach

• Interactive Marketing: Google Audio Ads: Expanding The Reach of Local Online Advertising

• Interactive Marketing: Social Media Optimization (SMO)

• Interactive Marketing: Social Media Marketing (SMM)

• Interactive Marketing: Word of Mouth Marketing (WOMM)

• Interactive Marketing: The New World of Internet Marketing WOMM, SMM and SMO

• Local Online Advertising: Local PPC Campaign Optimization

• Email Marketing: The New World of Email Marketing

• Search Engine Marketing: Maximizing PPC Campaign Budgets

• Local Online Advertising: Yahoo! Local Business Listings and Sponsored Text Ads

• Local Online Advertising: Google Maps and Google Coupons

• Search Engine Marketing: Behavioral Search Retargeting; Courting Prospects Who Did Not Buy

• Search Engine Marketing: PPC Search Campaigns for SMB’s; Do-It-Your-Self or Outsource?

• Search Engine Marketing: “Hybrid” Landing Pages for SEO and PPC

• Pay Per Click Advertising: Advanced Targeting with Dayparting

• Pay-Per-Click Advertising Budgets: You Get What You Pay For

• Search Engine Optimization: High Rankings with Vertical Search

• RSS Marketing: Moving From Frontier into Mainstream

• Ecommerce Web Site Product Entry: How to Get High Search Engine Rankings and Increase Conversion Rates; Part 2

• Ecommerce Web Site Product Entry: How to Get High Search Engine Rankings and Increase Conversion Rates; Part 1

• Fixed Placement Advertising: Beyond Search Engine Marketing

• Building Your Brand Online: 5 Ways to Build Your Brand Through PPC Advertising

• Making Banner Ads Work for You: 8 Strategies for Success

• Getting More Bang for Your PPC Buck: Writing PPC Ads That Save Money and Get Results

• E-mail Marketing in the Age of Spam: How Improvements to 5 Key Areas Can Increase Your Response Rates

• Making Your Web Site Design Search Engine Friendly: Five Things You Need to Address

• The Key to Maximizing Web Site Profits: Web Site Conversion Services Offer Double-Digit Conversion Rate Improvements

• Getting More Bang For Your Marketing Buck: Integrating Online and Offline Marketing Efforts

• Getting More Bang For Your Marketing Buck: Integrating Online and Offline Marketing Efforts

• Search Engine Marketing & Email Marketing: The Dynamic Duo That Helps You Meet Your Acquisition and Retention Goals

• Local Internet Marketing Aggregators: A New Breed of Local Internet Marketing Services

• Shopping Search Engines: New Opportunities For Consumers And Merchants
• The Internet Ad Revenue Report: Keyword Search Emerges As Dominant Online Ad Format
• Advertising.com Research: Online Sales Conversion Takes Time
• Inktomi Serving Primary Search Results?: MSN Drops Looksmart
• Email Marketing: US Consumers Still Respond To Opt-In Email
• New Search Partnerships: MSN signs with Overture, AOL with Google

• Search Engine Marketing: Selecting Keywords For PPC Campaigns
• Arial Software And DoubleClick: Email Marketers Undaunted By Spam Concerns
• Assurance Services Study: ISPs Block 17 Percent Of Legitimate Email
• New Tools For Campaign Management: Overture Launches New Features For DirectTraffic Center
• Improved User Interface And More Ad Units: New Features For AdWords and AdSense
• 28 Percent Increase Over Q2 2002 Sales: Online Sales On The Rise
• Limited Testing In Australia, Brazil And US: Yahoo Trails Inktomi Search Technology
• MSN Search Tests New Search Results Page Layout: LookSmart Doubts MSN Search Renewal

• Making Email Marketing Work: Building An In-house Opt-in Email List
• Paid Placement Search Listings: Choosing Between Overture and Google
• Pre-empting The Rise Of Google: Yahoo Set To Buy Overture For $1.63 Billion
• Nine-month Content Ad Deal: Sprinks signs MSNBC.com
• After Three Years Of Decline: Online Advertising On The Rise Again
• Search Engine News: Overture and LookSmart Sign New Paid Search Deals
• Search Engine Financials: Higher Profits For Yahoo And Ask Jeeves, Overture Expenses Double

• Homegrown Crawler For MSN Search: Microsoft Launches Prototype Search Engine
• Genex/Synovate Customer Experience Survey: 65% of US Internet Users Won't Buy From a Poorly Designed Web Site
• Slower Growth In Use Of E-mail Marketing: Small Businesses Are Quickly Adopting Search Engine Marketing
• Online Publishers Association Study: Content Quality Impacts Effectiveness Of Web Site Advertising
• Penn State Study: Web Surfers Impatient With Search Engines
• Content Match: Overture Targets Google With Contextual Ad Program
• For Low-Trafficked Web Sites: Google Launches AdSense Content-based Advertising Program
• Keywords On eBay: eBay Launches Pay-Per-Click Advertising Program For Sellers
• Search Engine News: Google Paid Ads On MapQuest, Espotting-FindWhat Merger, LookSmart Upgrades LookListings

• Email Marketing: Selecting An Email Broadcast Service
• Jupiter Retail Consumer Survey Report: Free Shipping Drives Online Purchases
• Advertising.com Study: Pop-up Ads Are Here To Stay
• Shifting Corporate Customers To Other Carriers: Level 3 Communications, Sprint and Bargain Hosts Exit Hosting Business
• Jupiter Research Study: Search Engine Optimization Is Still Hottest Online Marketing Activity
• Search Engine News: Northern Light Reappears, Ad Deals For Sprinks and Lycos Europe

• Affiliate Marketing Revisited: Does Affiliate Marketing Deserve A Second Chance?
• comScore Networks Study: Overture Sponsored Links More Profitable Than Google AdWords Referrals
• OneStat.com Study: How Many Keyword Do Web Search Users Use?
• Sales Will Top To $90 Billion In 2005: No End To Growth Of B-to-C E-Commerce Sales
• Yankee Group: Search Engine Consolidation Is Nearing End
• Paid Inclusion And Contextual Advertising Products Within 90 Days: Overture Announces Timeline For New Product Offerings
• Search Engine News: Google Signs Ask Jeeves UK, LookSmart Cuts Earnings Projections

• For Search Providers, Internet Marketers and Industry Analysts: ComScore Launches System For Accurately Tracking Consumer Search Behavior
• MarketingSherpa Report: Contextual Sponsored Ads Produce Lower Click Rates
• Overture Profits Down, Sales Up: Is Google Stealing Overture's Business?
• Domain Name Owners To Supply Full Contact Details: Icann Changes Put Domain Names At Risk
• e-tailing Group Survey: 43 Percent Of Online Merchants Don't Know Shopping Cart Abandonment Rate
• Forrester Research Survey: Consumers Are Downloading More Grocery Coupons
• Now 28 Percent Of All Ads Served: Rich Media Ads Grow In Popularity
• Industry Survey Feedback Supports Four Large Ad Sizes: IAB Announces Interactive Universal Ad Package
• Revenues Up Due To Paid Search Business: Ask Jeeves and Yahoo Post Quarterly Profits

• Customer Respect Group Survey: More Than One-Third Of Major Retailers Don't Respond To Web Site Inquiries
• Reveries.com Survey: Adding Value, Not Price Cutting Best Strategy In Down Economy
• Burst Media, Fastclick and Amazon.com: Google Secures Content Targeted Ad Deals
• Unity Marketing Survey: Web #1 In Influencing Luxury Purchases
• eMarketer Analysis: Free Shipping Most Effective Incentive To Boost Online Sales
• Soundview Report: Microsoft Rumored To Develop Paid Search Platform
• For Small Business LookListings: LookSmart Reduces Fees
• Search Engine News: Paid Inclusion at InfoSpace; Mamma.com Serves Teoma Results

• Serving Paid Placement Ads On Web Pages: Syndicated Contextual Advertising Takes Off
• Major Online Retail Stores Fail Search Test: E-commerce Web Sites Neglect Online Searches
• StatMarket Research: Search Engine Referrals Nearly Double Worldwide
• Entry Into Algorithmic Search And Paid Inclusion: Overture Acquires AltaVista and FAST's Web Search Unit
• January Nielsen/Netratings For Search Related Traffic : Google Remains Most Popular Search Destination
• Search Engine News: Google Signs With Disney Sites, MSN With Inktomi

• Alternatives To Expensive Pay-Per-Click Advertising: Overture Hikes Minimum Bid Price To Offset Lower Profits
• Jupiter Research Survey: Overall Sales Tax Will Have Little Impact On Online Retailers
• ForeSee Results Study: Consumers Using Shopping Search Engines Are Highly Satisfied
• Packs More Overture Paid Listings On The Page: Yahoo Tests New Search Results Layout
• More Focus On Paid Search: Yahoo Outlines Plans For Growth
• More Space For Paid Links: MSN Launches Beta Test Site
• New Deals With ESPN and AOL Europe: Overture Expands At Home And Abroad
• Search Engine Financial News: Q4 Profits Up For LookSmart And Ask Jeeves, Down For Overture

• Web Design and Usability: Good Visual Design Builds Web Site Credibility
• Google Partnership Continues For Now: Yahoo Buys Inktomi For $235 Million
• Jacob Nielsen Usability Announcement: The Top-10 Worst Web Design Mistakes of 2002
• Click-through Rates Are On The Rise: Pop-up Ads Won't Quit
• Four Search Engines In One: HotBot Relaunched
• Strategy Shifts To Search-Related Pay-Per-Click Ads: Ask Jeeves Bans Banners
• Overture Signs With FreeServe UK; Ask Jeeves with InfoSpace: New Deals For Overture And Ask Jeeves

• Over Dependence On Google Search: Small Businesses Need to Diversify Their Internet Marketing Strategy
• New iProspect Study: 52 Percent Of Search Users Do Not Read Beyond Top-20
• List Management Still A Major Challenge: Email Broadcast Remains Effective Marketing Tool
• Google Information For Webmasters: Google Releases Guidelines For Selecting SEO Services
• New Shopping Search Tool: Google Launches Beta Version Of Froogle
• Nielsen/Netratings: Google Leads In Search Engine-Related Traffic
• Enhanced Search Performance : Inktomi Unveils "Web Search 9"

• Search Engine Optimization: Building Links For Higher Rankings
• Harris Interactive Study: Small Businesses Should Go Online For New Customers
• New Multiple-Listing Service For Submission To Inktomi And FAST: Lycos Expands Paid Inclusion Service
• Spending On Traditional Offline Ad Campaigns And Ad Banners Down: Creative Agencies Favor Innovative Online Campaigns
• Number Of Online Shoppers Doubled In 4 Years: AOL Survey Predicts Good Holiday Shopping Online
• New User Interface And Functional Enhancements: AltaVista Launches Revamped Web Site
• Sells Enterprise Search Business to Verity: Inktomi Back To Basics

• 75 Percent Of Consumers Purchase After They Clickthrough: Email Promotions Drive Online and Offline Sales
• Blending Yahoo Directory And Google Search Results: Yahoo Extends Partnership With Google
• Search Engine News: Yahoo, Overture Reporting Profitability And Ask Jeeves, LookSmart Narrow Losses
• E-commerce Web Site Design: Building User-Friendly, Secure And Reliable Retail Sites
• Alternative To High Priced Postal Mail : Offline Direct Marketers Increasingly Turn To Email Marketing
• Holiday Shopping Season: Online Merchants Should Start Holiday Push Early
• Gartner G2 Study: Internet and E-mail Reduce Use Of Traditional Media

• Many Opportunities For Small Niche Players: Starting An E-business In Difficult Economic Times
• Email Marketing: Building An In-house Email List Through Email Capture
• Study By Nielsen/NetRatings, Washington Post and MORI Research: Internet Now Preferred Advertising Medium for Reaching Decision Makers
• Now Includes Google Results: Infospace Launches Redesigned MetaCrawler
• Now Includes Pay-Per-Click Directory Listings: LookSmart Extends Agreements with MSN Search and AltaVista
• Available on AllTheWeb, InfoSpace, Lycos, T-Online and Tiscali: Fast Unveils Macromedia Flash Searching
• May Continue Partnership With Google: Yahoo Displays Directory Titles And Descriptions Within Google Results

• Search Engine Marketing Boosts Online Revenues: How To Turn An Inactive Web Site Into A Revenue Generator
• Email Marketing: Most US Email Marketers Do Not Measure Campaign Effectiveness
• Email Marketing : Online Retailers Are Reporting High ROI On Campaigns
• Low Cost Alternative To Overture Listings: Terra Lycos Announces New Paid Placement Program
• Online Publishers Association Study: US Internet Users More Willing To Pay For Online Content
• University of Michigan Study: Google Most Popular Search Engine

• How Valuable Is Pay-Per-Click?: Strategies For An Integrated Search Engine Marketing Campaign
• Renting Or Building An E-mail List: Finding The Perfect E-mail List More Often Sought Than Gained
• One Out of Four Users Performs Search Queries Daily: Search Engine Indispensable Utility for US Internet Users
• Three Year Agreement To Provide Paid Listings: Google In, Overture Out At Ask Jeeves
• No Need to Activate Small Business Listings: LookSmart Extends 100 Free Clicks a Month Offer
• In Response To FTC Advisory For Search Engines: FAST/AllTheWeb Clarifies Location And Content Of Search Results
• AOL and iWon Implement Google Search Results: Search Engine and Directory News

• Stanford University Study: Web Site Credibility Is In The Details
• FTC Encourages Disclosure of Paid Links: Web Search Engines Shift Ad Approach
• Trend Towards More Customer-Focused Web Sites: Investment in Web Development Top-Priority For Many Businesses
• Dynamic Logic Study: Rich Media Ads Have Higher Brand Impact Than Standard Online Ads
• Inktomi Out at Freeserve UK: FAST Selected By Largest ISP in the U.K. for Search Services

• Search Engine Marketing Strategy: Alternatives To LookSmart Pay-Per-Click Program
• Web Site Design and Usability: Most Web Sites Do Not Meet User Expectations
• Nielson Norman Group Study: Usability Most E-Commerce Web Sites 'Mediocre'
• Boston Consulting Group Study: More Than Half Of Online Retailers Profitable in 2001
• Due To New Pricing Model: LookSmart Faces Class-Action Lawsuit
• New 12-month Agreement: AltaVista Taps Overture To Deliver Paid Listings

• Taylor Nelson Sofres Interactive Solutions Study: Word of Mouth Most Important For Attracting Regular Web Site Visitors
• RFQ?s For Services Grew 180 Percent In Last 14 Months: Local Services Increasingly Found On The Web
• StatMarket and OneStat.com Statistics: Google Is Challenging Yahoo As #1 Search Traffic Referral Site
• Google, MSN and Yahoo Experiencing Strongest Growth: Web Search Services More Popular Than Ever
• Google/Time Wanner Deal Is Taking Effect: Netscape Search Now Powered By Google
• IAB Internet Ad Revenue Report: Internet Advertising Revenues Down 7.5 Percent In Q4, 2001

• Web Design: A Brochure Web Site May Be All a Small Business Needs
• Overture Wins at Yahoo, Inktomi and Overture Ousted at AOL: Search Engine Technology Companies Battle For Contracts at Yahoo and AOL
• Pay-Per-Click Search Engines: Detecting Fraudulent Click-Throughs
• BizRate B-to-C E-commerce Outlook: Consumers Are Shifting From Offline to Online at an Accelerating Phase
• Newspaper Advertising Study: Newspaper Advertisers Most Likely to Advertise on Newspaper Web Sites

• When Competing Against Large Online Merchants: Small Businesses Must Use Smarts, Not Riches
• Direct Marketing Association Survey: 50% of Direct Marketing Firms Make Money from Web Site
• LookListings for Small Business: LookSmart Debuts Pay-Per-Click Inclusion Program
• Direct Marketing Association Survey: Email Marketing Proves To Be Most Successful Customer Retention Tool
• Pay-Per-Click Search Engine Technology: Overture Sues Google Over Patent Infringement
• Google Remains Most Popular: Search Engines Main Traffic Channel in France

• Email Savings Threaten $200 Billion Direct Marketing Industry: Direct Marketers Increasingly Prefer Email Marketing
• Yankee Group Small Business Survey: Internet Access and Email More Important Than Phone
• WorldPay Survey: Online Shoppers Prefer Search Engines Over Ads
• KANA Study: Personalization and Proactive Customer Service Key to Customer Satisfaction
• Terminates Free POP3 Email Accounts: Yahoo Launches Fee-based POP3 Email Service
• Will Integrate Wisenut Into Looksmart Directory: Looksmart Acquires Wisenut Search Technology

• E-commerce Web Site Design: Usability First, Flashy Design Second
• Results from Overture and Google AdWords: MSN and Google Are Adding Pay-Per-Click Listings
• Free Submission Continues at Lycos: Ask Jeeves and Lycos Launching Paid URL Submission Programs
• Unless They Map Out Online Strategy: Small Online Stores in Trouble
• Highest Priority Among IT Investments: Businesses Spend $500,000 Or More on CRM
• Search Engine Are Still Important: More Web User Find Web Sites Through Direct Navigation

• Search Engine Strategy: Why Editorial Style Listings Still Matter
• ComputerWorld Research: Calculating Web Site Payoff
• Buy 2 Million Users a Month: Internet Continues to Grow
• Blue Martini Software Poll: Retailers Plan to Invest in CRM in 2002
• Google Provides Ad Distribution: AOL and Earthlink Switching Search Technology Providers

• AMR Research Study: Integration Key To Effective E-mail Marketing
• International Pay-Per-Click Search Engines: Low Cost Entry Into European Markets
• Trends in Email and Web Marketing: Customer and Brand Loyalty Building Primary Goal of Web Site Implementation
• Inspite of Recession: Online Retail Sales Up By 12 Percent

• Lack of Shipping Cost Calculation Standards: Online Consumers Continue to Bail Out of Online Transactions
• Jupiter Media Metrix Survey: Customer Service Still A Struggle For Many Online Merchants
• Focus Exclusively on Enterprise Customers: Northern Light Discontinues Free Search Site
• Yahoo, MSN and Google: Search Engines Launching New Money-making Ventures
• Lewis, Mobillio & Associates Study: Internet "Must Have" for Small Businesses in 2002
• Using SnapNames Parallel Registry Technology: VeriSign Announces Waiting List Service for Expired Domain Names

• FTC to Direct Marketers: Business Must Keep Privacy Promises
• FT, New York Times, Chicago Tribune: Search Engines in the News
• A New and Steady Stream of Visitors Expected: AOL Time Warner Revives Netscape Search
• Replaces Excite Search Technology: Infospace Buys all Assets of Excite and Continues Operation
• DoubleClick Study: Consumers Shift Purchases from Catalogs to Web
• Shop.org/BCG Study: Acquisition and Retention Cost Declined in 2001
• Yankee Group Survey: Web-based Architecture Becoming Business Application Standard

• CRM for Small Business: Beyond Search Engines and E-mail Marketing
• Search Engines and Directories: Looksmart Launches Paid Listings Program Aimed at Small Businesses
• Harris Interactive Study: Consumers Value Privacy Policies: Seek Shorter, Easier to Read Notices
• Through Presence/Instant Messaging Integration: e-Tailers Can Lower Shopping Cart Abandonment Rates by 20%
• Boston Consulting Group Study: Online Advertising and Conversion Rates on the Rise

• High response rates, low production and delivery cost: E-Mail Marketing gains acceptance at Fortune 1000 companies
• Revenue from web sites grow 23 percent: Internet has become lifeline for small businesses
• Expires November 2003: Senate extends Internet tax ban
• Doubleclick 2001 Consumer Study : 88% of consumers have made purchases as a result of permission-based email
• Starting November 15, 2001: Yahoo adopts paid search listings from Overture
• October Nielsen/NetRatings: AOL remains in top spot with 66.6 million unique visitors

• Times Are Good Online: Venturing Online to Avoid Economic Slowdown
• By 2005: B2B Will Account for 86 Percent of Global Online Sales
• After Anthrax Scare: Online Merchants Are Reviewing Shipping Operations
• HTML E-mail Preferred Format: E-mail Marketers Kick-off Holiday Campaigns In November
• Internet Tax Moratorium Expires: Fear That States May Impose E-Taxes
• Search Engines: MSN Search claims #1 Search Engine Spot

• B2C E-Commerce: Businesses Can Offset Declining Revenues By Strenghtening Online Sales Efforts
• E-Commerce: Fast Loading Web Pages More Important Than Fancy Rich Media Enhancements
• E-Commerce: Many Small Businesses Confused About Online Sales Tax
• Internet Marketing: The True Cost Of Online Banner Advertising And Opt-In E-Mail Marketing
• Internet: Second Chance For The Perfect Domain Name
• Search Engines: Yahoo And Sprinks Are Raising Fees
• Web Site Hosting: Outsourcing Of High Traffic Web Site Hosting Saves Millions

• CRM: Integration Of CRM Solution Within Existing Technology Proves To Be Most Important Decision-Making Factor
• E-Business: 2.5 Million Small Businesses Have Web Sites, Few Are Actualy Selling Online
• E-Business: US Manufaturers Are Adopting E-Business At Rapid Pace
• E-Commerce: B2B E-Commerce Continues To Drive New Economy
• Search Engine Marketing: Pay-For-Position Search Engines Are Reporting Profits
• Search Engine Marketing: Search Engines Are Finally Getting Recognition As Mature Advertising Tool
• Web Development: Web Sites With Technical Sophistication Succeed

• B-To-C E-Commerce: Merchants Are Flip-Flopping On Free Shipping
• CRM: 74 Percent Of Companies Admit Increase In CRM Spending In 2001
• E-Commerce: Dot.Coms
• Cut Operations, Not Marketing Costs
• E-Commerce: Customer Behavior Continues To Mystify Many Businesses
• E-Commerce: Online Revenues Will Climb To 40 Percent Of Total In 2001
• Internet Marketing: Online Marketing Is Gaining Momentum
• Search Engine Tip: How To Rank Well On The Search Engine Result Page At Yahoo
• Search Engines: Fastsearch And Altavista Launch Paid Inclusion Program
• Search Engines: Nbci Shuts Down Directory Listing

• B-to-C Ecommerce: Customer Acquisition Cost Down for Online Merchants
• B-to-C Ecommerce: Sluggish Web Site Performance is Costing Retailers Billions in Lost Revenue
• B-to-C Ecommerce: Very Modest Consumer Concern for Online Security and Privacy
• B-to-C Ecommerce: Web Merchants Ignore Online Gift Buyers
• E-Commerce: Top-10 Competetive Strategies for Web Merchants
• Internet Marketing: 42% of Small Businesses Will Use E-mail for Marketing by 2005
• Internet Marketing: Top-5 B-to-B Internet Marketing Tactics
• Web Design: Good Design Strategy Can Boost Repeat Buys
• Web Design: Web Browsing Stimulates Impulse Buys

• B-to-B E-Commerce: Despite Technology Spending Cuts Many Companies Remain Commited to E-Business
• E-Commerce: Despite Slowing Economy Online Sales are Stronger than Ever
• E-Commerce: Medium-Size E-Businesses Profitable Despite Dot-Com Gloom and Doom
• E-Commerce: Nine Ways to Save E-Business Initiatives in a Down Economy
• E-Mail Marketing: How Much is Enough?
• Internet Marketing: E-Newsletters Deliver Web Site Traffic, But Not Revenue
• Search Engines: Are Search Engines Still Turning Web Surfers Into Online Consumers?
• Search Engines: Excite and AltaVista Launch Paid Placement Programs

• B-To-C E-commerce: Despite negative press online retailing keeps growing.
• B-To-C E-commerce: Online consumers more comfortable with sharing credit card information.
• B-To-C E-commerce: Product search function popular among online shoppers.
• CRM: Sales history and customer service requests most often gathered through CRM systems.
• CRM: Why CRM investments makes sense during economic downturn.
• Search Engines: Keyword startegies for pay-for-position search engines.
• Search Engines: Top-3 search engines for consumer and business traffic.
• Web Services: Web Site Services In High Demand Through 2004

• B-To-C E-commerce: As online spending grows, customers are leaving their carts behind.
• B-To-C E-commerce: Online retail continues to entice consumers.
• B-To-C E-commerce: Online retailers must turn to drop shippers to offset loses on shipping and handling.
• E-commerce: Avoiding the channel conflict with channel collaboration software.
• Internet Marketing: Direct hit joins goto.com network.
• Internet Marketing: DoubleClick predicts 30 percent market share for e-mail marketing.
• Internet Marketing: Exclusive survey
• 91 percent of women like opt-in email newsletters.
• Internet Marketing: Looksmart introduces deep categorization.
• Internet Marketing: Sponsored links in search engine.
• Internet Marketing: Yahoo gets paid listings.

• B-To-B E-commerce: Surprisingly low penatration of e-commerce procurement in fortune 500.
• E-commerce online customer service key to consumer loyalty
• E-commerce: Customer loyalty, the next frontier in e-business.
• E-commerce: Online privacy
• Most visitors don't care.
• Internet Marketing: E-mail newsletters
• Effective direct marketing with high click-through rates.
• Internet Marketing: Small Businesses are using online promotions to compete against big business
• Search Engine Tip: High ROI on goto.com paid position links
• Web Hosting: Why do it yourself?

• B-to-C E-Commerce: E-Commerce Becomes More Personal with Web-Based Customer Interaction Applications
• Internet Marketing: B-toC companies are ignoring traditional marketing principles
• Internet Marketing: Low-cost and High Accountability Drives Retailers to Invest in Online Marketing Over Traditional Media
• Internet Marketing: Online Advertising on a Small Budget
• Internet Marketing: Online Gift Buyers Want Small Gifts Delivered On Time
• Internet Marketing: Online Retailers Buying Fewer Offline Ads
• Search Engine Tip: Zeal.com: A Backdoor for Free Submission to Looksmart?
• Search Engines: NBCi and Go.com Launch Paid Submission Service
• Web Site Design: Small Businesses Inch Up to the Web

• B-to-B E-commerce: Companies with B-to-B Ventures Should Look Beyond Transactions
• B-to-B E-commerce: Despite Shakeout Research Firms Remain Optimistic About Prospects of B-to-B Exchanges
• B-to-B E-commerce: More Than 93% of B-to-B E-commerce is Presently Transacted Through Private Exchanges
• B-to-C E-commerce: 75 Percent of Online Buyers Bailout Before Purchase
• B-to-C E-commerce: FTC Warns E-retailers About Shipping Claims
• CRM: Small Companies Not to Miss Out on Web CRM Trend
• Internet Marketing: Online are Using Printed Catalog to Increase Site Traffic
• Search Engines: Trends in Search Engine Optimization
• Paid Placement and Paid Inclusion
• Web Development: Annual Worldwide Spending on Web Development Tops $22 billion in 2000

• B-to-B E-Commerce: 10 Things Every Business Leader Needs to Know About B-to-B
• B-to-C E-Commerce: Sites Scramble to Add Customer-Oriented Features Before the Holiday Buying Rush
• B-to-C E-Commerce: Web-Influenced Offline Sales in US $378 Billion in 2005
• Internet Marketing: Advertisers Remain Bullish About Direct E-Mail Advertising
• Internet Marketing: Tips for Carrying Out E-Direct Marketing
• Internet Marketing: Tips for Implementing and Managing an Affiliate Marketing Program
• Web Site Design: College Crowd Prefers Professionally Designed Web Sites
• Web Site Design: Online Retailers Must Integrate Advanced Web Technologies to Remail Competitive

• B-to-B E-Commerce: Ten Imperatives for E-Business Success
• CRM: Using E-CRM Systems to Increase Revenue, Brand Awareness and Product Loyalty
• Search Engine Optimization: Link Building Strategies for Higher Link Popularity
• Search Engines: Taking Advantae of GOTO Results Listed On Other Sites

• B-to-C E-Commerce: Free E-Commerce Web Site hosting Lacks Customization and Integration
• B-to-C E-Commerce: Mobile E-Commerce to Reach 74 Million Wireless users by 2004
• E-Commerce: Multilingual Web Sites Are a Must for Global Companies
• E-Commerce: Top E-Commerce Integrators Show Weak Performance in Various Service Areas
• Search Engines: Adapting your site for high ranking with theme search engines
• Search Engines: Inktomi Offers Paid Quick Inclusion Service

• B-to-B E-Commerce: Businesses Must Invest Now To Take Advantage of B-to-B E-Commerce in the Future
• E-Commerce: New Internet Payment System Vendors Hope to Cash In
• Internet Marketing: Online Promotional Spending by Businesses Will Reach $4.2 Billion This Year
• Internet Marketing: Opt-in E-Mail Channel of Choice for Internet Consumers
• Search Engine Tip: Multiple Listings in Yahoo for E-Commerce Sites Targeting Business and Consumers
• Web Design: Beyond Web Presence: Building Web Sites that Sell

• B-to-B E-Commerce: Internet Technologies Drive Rapid Change for Small Businesses
• B-to-C E-Commerce: User-Friendly Sites Help Close More Online Sales
• E-Commerce: 47 Percent of Online Buyers Research Online and Order via Phone
• Internet Marketing: Frequent Users Mostly Use Search Engines to Find Information
• Internet Marketing: Online Shopper Demographics
• Internet Marketing: The Value of Online Word of Mouth
• Search Engine Tip: The Limits of 67 Character Domain Names with Keywords

• E-Commerce: Handheld devices will bring innovative shopping solutions
• E-Commerce: E-marketplaces, another market shakeout?
• E-Commerce: Personalized pricing may restore profit margins for online merchants
• Internet Marketing: E-mail marketing on the rise
• Internet Marketing: Incentive programs not key to boosting customer loyalty
• Search Engines: Looksmart and Direct Hit are charging for commercial listings
• Web Development: Use of small business e-commerce web sites will grow 30 percent in 2000

• E-Commerce: E-Marketing tips from Cisco, the most internet enabled company in the world
• E-Commerce: Most dot com retailers will be out of business by 2001
• E-Commerce: US largest companies off to a slow start with B-to-B e-commerce
• Internet Marketing: Reciprocal marketing: Bypassing conventional on-line advertising media
• Wireless internet access: Can you afford to wait?

• E-Commerce: Online retail sales will double to $109 billion this year
• Search Engine Tip: International Search Engines Listings
• Search Engines: AltaVista tougher on Spammers
• Search Engines: MSN adds paid listings
• Streaming Media Ads: A new way of online advertising
• Web Development: Small Businesses need "Virtual Web Partners"

• E-Commerce: Free shipping is here to stay
• E-Commerce: Internet shoppers pleased with on-line shopping experience during the last holiday season
• Internet Marketing: Affiliate marketing programs
• Internet Marketing: Free E-Greeting card services lure web traffic
• Search Engine Tip: Express directory submission services; Are they worth the investment?
• Web Site Hosting: Free Web Hosting
• Getting what you don't pay for

• E-Commerce: Price not key driver in purchase decisions
• Internet Marketing: Banner advertising and email promotions more effective than traditional media in luring web shoppers
• Internet Marketing: Full banner ads most popular
• Internet Marketing: Local On-line advertising on the rise
• Internet Marketing: On-line shoppers can be wooed with incentive and loyalty programs
• Search Engines: Directories and Search engines first stop for on-line consumers
• Search Engines: New long domain names (67 characters) present unique opportunity for e-tailers and web site owners
• Search Engines: Yahoo generates most web site traffic
• Web Development: Small Business E-Commerce web sites don't come cheap

• E-Commerce: 75% of on-line shoppers bail-out before buying
• E-Commerce: Top on-line merchants fall short in e-marketing
• E-Commerce: US small business generates 30% of revenue on-line by 2000
• Internet Marketing: 35 percent of web users are clicking their way to savings
• Search Engine Tip: Getting multiple listings in Open Directory and LookSmart
• Web Site Development: Small-business web sites on the rise
• Whatever happened to Internet faxing?

• B-to-B E-Commerce: 35% of business-to-business retailers use streaming multimedia on their web sites
• E-Commerce: Five U.S. cities reach 50% Internet penetration mark among adults
• Internet Marketing: Advertisers moving beyond banner ads
• Internet Marketing: Online auctions popular as Internet marketing tool for small businesses
• Internet Marketing: Successful Internet marketing on a small budget
• Search Engine Tip: Getting listed with top-10 rankings in human-compiled directories
• Search Engines: Search engine positioning again most popular promotional tool
• Search Engines: Search engine positioning tip

• E-commerce: 65 percent of companies do not have e-commerce strategy
• Internet Marketing: amazon.com and priceline.com leading US Internet brands
• Internet Marketing: Banner ads an effective tool for brand building?
• Internet Marketing: don't count out the traditional media yet
• Internet Marketing: Web site traffic: Small is beautiful
• Search engine submission tip: Higher relevancy with hyphenated domain names
• Web Hosting: ASP's could change everything

• E-Commerce: Merchants are losing $73 million a month due to slow site performance
• E-Commerce: On-line fraud less frequent than off-line
• Web Design: Want to collect user feedback from your web site?: Dont forget a confidentiality statement
• Web Design Content is Still King: why do people return to their favorite web site
• Web Hosting: Selecting a web site hosting service: which one is best for you?
• Web Site Design: how to build a trustworthy environment

• Internet Marketing: Combined brick-and-mortar and on-line stores are better off
• Internet Marketing: HTML e-mail
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