Promotional Web Site

Advanced Media Productions designs and develops custom and customized template web sites that go beyond the traditional visual appearance and textual content. We build web sites that are powerful and persuasive, with sales conversion tools that connect to the needs and interests of our customers’ audiences.

For businesses and corporations that need web sites with a custom design and identity, Flash functionality, content management, integrated databases, or other advanced technologies, we offer custom web site development services. Our broad base of expertise enables us to provide strategic services and technological solutions that yield real business results.

Web Site Strategy

Our approach to web site design starts with strategic planning that considers all of the critical elements: a company’s goals, their customers’ needs, the characteristics of the brand, technology, human qualities and the customers’ vision for an interactive experience. We then develop a road map for the web site’s information architecture, content and development that ensures on-time delivery of a scalable, well-documented and easy maintainable customized web site.

Branding and Creative Design

Our web designers, writers and marketing specialists work closely with the client to better understand their customer’s needs, identify the characteristics of the core brand, the company’s target audience, its unique value proposition and the benefits for users of the web site. We also consider the company’s goals for the future, as part of the creative design process. We then produce creative design elements and copy that leverage the brand's strengths, in order to meet the company’s audience needs and future business goals.

Information Architecture

The best web site information architecture comes from understanding the web site’s purpose and the people who are using it. Once we have determined the clients’ audience and what they want from the web site, we are able to create a clear path for the web site’s content and information, without diluting the brand or sacrificing the overall business goals.

Web Development and Integration

Our team of web and information designers, copywriters, developers and search engine optimization specialists work together to create web sites that are useful, usable and professionally managed throughout the entire development process and product life cycle, from concept to launch to site management.

All custom web sites include a search engine friendly design, a built-in content management system, social media optimization and integration and an email address capture program that allows for building in-house e-mail address lists. The content management tool allows business owners and site operators to make quick, dynamic updates to the web site content, without any technical knowledge or training in web design or HTML coding.

To encourage sharing of web site content and blog posts through social media news sites like Digg, Reddit, Delicious, StumbleUpon and social networks, all web sites will be optimized for social media. In addition, two-way integration between web sites and social networking sites such as Facebook, Twitter and YouTube accounts will be implemented to provide site owners with opportunities to boost online visibility and brand awareness, drive deep user engagement, generate web site traffic and viral buzz.

Our in-house development team has extensive experience in the design and development of advanced technology web sites using Flash, ColdFusion MX, Ajax, PHP, Java and relational databases.

Site Delivery

To validate design decisions and identify usability problems early on, Advanced Media Productions performs a wide range of systematic user tests of the web sites we build. From expert evaluations performed by usability specialists, to paper prototyping and formal usability testing, we can provide concrete evidence of which design implementation, functionality and/or navigation schemes work best.

Managed Services and Hosting

Advanced Media Productions hosts, monitors, supports and maintains all aspects of the client’s web sites. We ensure that your site is available 24 hours a day, 365 days a year through pro-active monitoring, state-of-the-art security, redundant systems, fault tolerant backup, load testing and application software.

Data Analysis and Reporting

Web site server statistics are important, but they typically only report visitor behavior actions on a web site. Equally important is the ability to interpret the data and take actions for performance improvements. Our web analytics professionals interpret web site statistical information and turn those into actionable advice.

Contact us or call 1-888-755-5151 for more information.

bottom content image
SEMPO Click to verify BBB accreditation and to see a BBB report.Rackspace Premier Partner
Copyright © 1999 - 2010 Advanced Media Productions, Inc.

Valid XHTML 1.0 Strict

Copyright © 1999 - 2010 Advanced Media Productions, Inc.
Advanced Media Productions | 251 West Central Street | Natick, Massachusetts 01760
Toll Free: 1-888-755-5151Email:info@advmediaproductions.com